Snapdeal has introduced flight and bus booking as well as food order on it's Android app. The company said it would extend the feature to iOS devices soon, although it's not clear when the website will be updated for desktop users. #Travellers out there! Book your flight on Snapdeal & get Rs. 400 off on domestic round trip booking. pic.twitter.com/ECXLXWKG1D — Snapdeal (@snapdeal) April 26, 2016 Users need to sign in to use any of the new features. Food order currently lists various restaurants in the user’s area, and interestingly, lets users search for dish name and find food options by cuisine. The flight tab gives users the choice to book one way or two way flights after filling in basic flight details. The company is currently offerings Rs 400 off as an introductory offer on flight bookings. Interestingly, the flight booking options is being offered through Cleartrip, as indicated by the presence of a large sized Cleartrip logo. Similar to flight bookings, users can book buses by setting a departure and arrival city and choosing the date of journey. The bus ticketing options is being offered via RedBus, and features an option to call RedBus directly. Note that Paytm had launched bus ticketing in partnership with RedBus back in 2012. MediaNama’s take: Diversification is playing an increasingly important role in ecommerce as companies look to differentiate and offer more value added services than others. Additionally it lets ecommerce platforms explore other services as a means of income, as the…
