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Spuul’s new content tie ups to offer more regional movies


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Spuul

Online video streaming platform Spuul has tied up with content providers like UTV-Disney, Yashraj Films, Reliance Entertainment, Balaji Telefilms, Indiacast, Shemaroo , B4U, Venus and Rajshri to enhance its regional content library. It currently claims to have 12 million users across India, Pakistan, UK, US, Australia & New Zealand and Middle East.

Spuul adds that it has picked out popular Malayalam movies to increase its viewership in India and the Middle East, and is looking to pad up its Punjabi collection. All of these movies will be available on web, mobile, Smart TVs, Airplay and Chromecast. Other than movies, Spuul also offers a premium subscription option in monthly, annual and multiple smaller packages, along with pay-per-view movies.

Spuul’s previous content deals:

– In September 2015, Spuul signed a deal with UTV to add popular movie titles like PK, Rang De Basanti, Jodhaa Akbar, Kai Po Che, Barfi, Dev D and Chennai Express among others to its service.

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– In March 2015 it added content from Multi Screen Media, which owns and operates the Sony network of television channels, in order to stream popular TV shows like Adalat, CID, Maharana Pratap, Chidiya Ghar, Tarak Mehta Ka Oolta Chasma and Hum Hai Na from Sony TV and SAB TV.

Competition:

– Earlier this week, mobile VOD company Vuclip launched Viu, a video on demand (VOD) service in India. The company partnered with content owners like Reliance, Sony Music, Zee Digital, Tips Industries, Balaji, Rajshri, Shemaroo, BBC International and others.

– Last month, Zee Digital, the digital arm of Zee Entertainment launched a new video on demand (VoD) platform called OZEE. It currently lists over 350 movies, most of them old Hindi and regional movies; various videos including trailers, recipes, award shows etc.; and TV shows that are aired on Zee.

– In the same month, internet-based live streaming platform YuppTV partnered with NDTV to provide live digital content from four channels including NDTV India, NDTV 24×7 and NDTV Profit/Prime and NDTV Good Times.

– In late January, Netflix launched in India. It was made available to users for free, for a month, and at Rs 500 per month thereafter for non HD content, limited to one screen.

–In September 2015, Viacom announced that it would be launching its own video-on-demand (VOD) platform called Viacom Play Plex.

– In August 2015, HOOQ expanded its library and signed a multi-year deal with Sun TV. HOOQ also added over 1,000 Shemaroo video titles on its platform.

– In July 2015, digital entertainment company Hungama launched HungamaPlay, an application for streaming SD and HD movies on iOS and Android.

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