After Domino’s Pizza, Pizza Hut, KFC and Hello Curry, online food delivery platform Foodpanda has tied up with the Indian Railway Catering and Tourism Corporation (IRCTC) to let passengers order meals from the platform. The pilot for this service has been launched at the New Delhi railway station and will be extended to Mumbai, Bangalore, Pune and Chennai in the future. Foodpanda will dispatch its own fleet for orders coming from the train’s passengers, who will need to order meals at least 2 hours in advance. The food will be delivered when the train arrives at the stations and passengers can pay for their food online or through cash on delivery. MediaNama’s take: This partnership is going to be a big win for Foodpanda, IRCTC as well as users of both the services, especially if Foodpanda continues to offer discounts similar to the ones it provides for normal orders, the reach of IRCTC and convenience of not having to stick with individual brands for food. Foodpanda will provide a variety of options to choose from within that city, very likely giving a giant boost to expanding its user base and brand visibility. Hello Curry tie up: Last week, the Hyderabad-based Hello Curry tied up with the IRCTC to provide meal options for railway passengers during their journeys, starting with the Secunderabad station. Hello Curry’s menu would be available for passengers in Delhi, Bangalore, Vizag and Pune in the future. Orders could be placed on from the IRCTC’s catering website. IRCTC E-catering:…
