India has over 317 million users accessing the internet at least once a month, according to an Internet in India 2015 report by IAMAI-IMRB. Of this, urban India accounts for 209 million users out of an overall urban population of 414 million people, while rural India accounts for 108 million users out of an overall population of 922 million people. This is approximately around 25% of the country’s population. The report estimates that by June 2016, India will have 426 million users. Note that IAMAI-IMBR conducted the study via a poll covering 8 metros and 27 cities although its not clear how many people it addressed. For rural areas it interviewed 5000 people from various age groups across seven states. Unlike the last time, the agencies have not published average monthly spends on data. The currently published data is roughly in line with Pew Research Center’s report on internet access in developing nations, which pegged 20% of the Indian population to have internet access in April this year. Mobile internet users: The report mentions that 276 million people in India, or 21% of the population, accessed the internet on their phones at least once a month. Of this, urban India accounts for 197 million users with the rest coming from rural areas. In urban areas, 94% of internet users accessed it via a smartphone, 64% accessed it from a laptop/desktop device while only 20% accessed it through tablets. 69% of urban users used the internet on a daily basis. Among the…
