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Ola partners with IOCL to offer cashbacks and benefits to drivers

Online cab aggregator Ola has partnered with Indian Oil (IOCL) to provide its drivers cashbacks of Re 1 for every liter of fuel filled at IOCL stations across India. The program will also extend to CNG fuelling in Delhi. It will also set up mobile contact centres at IOCL CNG stations to talk to driver partners who’d want to register on the platform. Ola says that it will provide its driver partners with smart fuel cards, with which they will be able to get the cashbacks. The benefits will include on spot referral schemes and rewards for fuelling on specific days at IOCL outlets. It will facilitate audits and trainings at over 50 IOCL CNG stations. CNG vehicle incentives This follows Ola’s previous move where it announced incentivizing drivers in Delhi with benefits of up to Rs 100,000, including a discount of up to Rs 60,000, to purchase a new CNG car. Ola partnered with dealers like Maruti, Hyundai, Tata, and the program closed yesterday. Ola claims that a majority of its cars in Delhi run on CNG, while it has added 3,000 more CNG vehicles in the city in the last week. Drivers charged for using the platform Today, Ola and rival Uber started charging their drivers Rs 300 a week to try and prevent them from using other aggregating platforms. This charge, which applies regardless of usage, is being attributed to phone, mobile Internet connections and other services provided by the aggregators. Ola sent out a message to…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

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