Infibeam

Ahmedabad-based online marketplace Infibeam said that it is looking to raise Rs 450 crore through an initial public offering (IPO) and has filed papers with markets regulator Securities and Exchange Board of India (SEBI).

It is interesting to note that Infibeam will be going through the traditional IPO route and is looking to list on the main board of the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE). The company will not be listing on the institutional trading platform (ITP) for startups and technology companies which will be set up later as announced by SEBI chairman UK Sinha.

The lead bankers to the issue are SBI Capital Markets and Elara Capital. Infibeam also said that the proceeds of the issue will be used for the company’s international expansion, setting up of data centres, infrastructure investments, and general business purposes.

It’s also worth remembering that in an earlier interview with YourStory, Infibeam founder and CEO Vishal Mehta had said that the company is looking to raise Rs 800-1000 crore through its IPO.

Infibeam’s businesses

Infibeam.com: It is Infibeam’s retail marketplace and competes with other online e-tailers such as Flipkart, Amazon India and Snapdeal.

BuildaBazaar.com: Infibeam enterprise platform BuildaBazaar offers small, medium and large merchants a platform, to start online store under their own domain name. The DIY platform is based on cloud services which supports multi lingual, multi currency feature and integrates operation support services like payment gateway, logistics, order management, marketing & SEO, catalogue management.

INDENT: Indent is a platform for large and medium music labels for downloading and streaming digital content across devices.  Music label or brands holding rights to content can use the Indent platform to engage customers and monetize by distributing digital as well as physical content under their own brand with payment integrations. It’s worth remembering that Sony Music Entertainment acquired a 26% stake in INDENT in May 2014.

INCEPT: This is Infibeam’s Travel & Ticketing platform and offers both physical and online ticketing solutions.

Shipdroid: Earlier this year, Infibeam also launched a SaaS-based logistics services aggregation platform called ShipDroid, which will help merchants deliver packages throughout the country. The platform enables e-commerce merchants to integrate with various courier service providers in India, while maintaining uniformity of entire logistics/fulfillment process across all courier partners. Merchants signing up on the platform can deliver goods to over 20,000 pincodes across 600 cities, in the country.

ODIGMA: In February last year, Infibeam acquired a 100% stake in the Bangalore-based digital marketing firm ODigMa.  ODigMa provides strategy, digital marketing, and technical services to companies across retail and services sector to enhance their customer engagement and brand experiences.

Picsquare:  This is the company’s customized gifting platform where customers  can upload, view, share and order online high quality prints of digital photographs and create t-shirts, mugs, calendar, and greeting cards.