Microblogging platform Twitter is officially rolling out ads which will automatically play videos when users are scrolling on their timelines. The new feature is available on desktops and on Twitter for iOS, the company said on its blog. Android users will have to wait longer for autoplay videos (we're not worried Twitter, take your time). Note the autoplay feature is only for native videos, GIFs and Vines. Twitter says that while scrolling down the videos will automatically play but will be muted. Clicking on the video will play it in its entirety in the full-screen viewer with sound. If you turn the video to landscape mode, the sound will automatically turn on and the video will expand to fill the screen. Opt out Twitter also added that users have to option revert to the previous click-to-play experience all the time or simply have videos autoplay only when you’re connected to WiFi. In the case of low bandwidth or high data rates, Twitter will opt users out of the feature and will continue videos as click-to-play. Here's more on how you can choose to opt out of the feature. No mention of Periscope It's worth noting that Twitter hasn't mentioned whether this will be applied to video streams on Periscope. It's also been stepping up its efforts for the streaming service and former CEO Dick Costolo also stressed on the same during a recent conference call. Costolo said that one million people signed up with Periscope within the first 10 days of the application’s launch. And in…
