Zomato has launched a separate app called Zomato Order for its food ordering service on iOS and Android. Currently available for ordering only in the Delhi-NCR region, Zomato has plans to introduce this service in Bangalore, Mumbai, Hyderabad, Kolkata and Pune along with an app for Windows Phone in the future. Restaurants must explicitly accept order to confirm it The app will let a user order food by clicking on restaurants or searching. The app features an acceptance rate for restaurants, which Zomato says, is the percentage of times that restaurant has accepted orders. When an order is made through the app, the restaurant has to explicitly accept the order for it to be confirmed. This, Zomato says, is to ensure that the restaurant is able to deliver the order. COD only, online payments coming soon However, restaurants can still decline the orders in case of availability issues or are nearing closing times, Zomato adds. If a user does not get a response of the order being accepted, they should order from a different restaurant, it says. The service has only cash on delivery payments at the moment with online payments coming soon. Why a new app? Zomato will not charge users for the service, but restaurants could still levy a delivery fee, based on their policy. It says that it split up from its main app to give both functionalities (restaurant discovery and food ordering) independent attention while updating either as required. Instead of pushing updates to a single…
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