The European Commission (EC) just planned to get rid of geo-blocking (yes, those hateful “not available in your country yet” messages you get when you’re trying to access content) by the end of 2016. Long live the European Commission! This faith-restored-in-humanity moment came with the Juncker Commission decided to “remove these obstacles and create a Digital Single Market”. The EC believes that the Digital Single Market is capable of creating upto €340 billion in additional growth, 100,000s of new jobs and a “vibrant knowledge-based society”. The Single Market Act, designed to boost the European economy and create jobs, made it possible for people to buy and sell goods and services across the European Union, reports Ars Technica. But since the digital market was not unified under the Single Market, the Commission has proposed three main areas to focus on: - Better access for consumers and businesses to digital goods and services: Cross border e-commerce and simpler VAT arrangements for SMEs, Ban on geo-blocking and copyright law modernisation to ensure balance between creators and consumers. - Shaping the environment for digital networks and services to flourish: Revision of telecom and media rules to invest in infrastructure because digital services are the backbone of the internet, enhanced transparency for strengthening trust in online services & swift removal of illegal content under Data Protection Regulation. - Creating a European Digital Economy and Society with long-term growth potential: integration of new tech and transition to it for a Smart industrial system, faster development for…
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