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Yupp TV to enter India next month; starting with metro cities

US-based YuppTV which offers Indian TV content to NRIs is set to launch its service in India next month, reports TelevisionPost.com. Yupp TV CEO Uday Reddy confirmed this to the publication, though no specific dates were mentioned. However, he mentioned that Yupp TV will be focusing on metro cities first and then expand to other cities. To begin with, the service will be free for a few months and Yupp TV plans to introduce an ad-free subscription model, similar to what it does internationally. Interestingly, Yupp TV also offers a set-top box, which allows users to connect it to a normal TV set.  The service is also available for Android, iOS mobile devices and Amazon Fire TV. Users can also access the service on Smart TVs, Blu-ray players, PS3 & PS4 consoles, Google TV, Boxee and WDTV Live. Currently, Yupp TV offers TV content across Hindi, Kannada, Marathi, Gujarati, Telegu, Punjabi, Bengali, Tamil, Malayalam, Odiya and English. It's operational is US, UK, Canada, Australia, Singapore, Pakistan, Sri Lanka, Bangladesh and Trinidad & Tobago. Note that Yupp TV is already available in India, however currently only free-to-air channels and some news channels are accessible. Following the formal launch in the country, users will be provided access to over 200 channels and around 600 full length movies. Apparently, the company is currently working on finalising content deals with broadcasters. In April last year, YuppTV had raised $2.5 million from the angel investor Sashi Reddi, who picked up 10% stake in the company. The company claims to have over 6…

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