Looks like Amazon India’s e-commerce & price comparison portal Junglee has started selling unboxed, factory seconds, refurbished and surplus electronic products such as mobile phones & tablets, cameras, TVs, refrigerators, and washing machines among others. Junglee has also added e-commerce marketplace for unboxed and refurbished products Overcart.com and Lightbox-backed GreenDust.com as Sellers on the platform. Shoppers can search for products by categories or directly look for products on offer from Overcart and GreenDust.
Given that India has a thriving market for unboxed, pirated smartphones and other electronic products, this retail model should work well in the country, especially if there’s a warranty or return policy in place. It’s worth noting that refurbished products in any case come with a seller or a manufacturer warranty. Interestingly, earlier this year, Xiaomi had held a flash sale for unboxed & refurbished RedMi 1S smartphones on Overcart.
Junglee first started enabling direct purchases via its website in May last year. A few months later, it added a number of e-commerce platforms, including Jabong, Myntra, Lenskart, BabyOye, Zansaar, and HealthKart among others as Sellers. Initially, Junglee was being used mostly by small retailers, besides Amazon.in.
Junglee had also tied up with online classifieds business website Quikr to let shoppers view and compare prices of second hand products listed on Quikr. Later, it also integrated product listings (new and old) from Quikr on individual product pages and category pages. It allowed users to check related product listings from sellers near their location on Quikr and provided a list of offline retailers selling related products near user’s location, including an option to SMS store contact details to the user’s phone. What’s interesting is that late last year, Junglee introduced a ‘Post Your Ad’ feature on its site, that enabled users to post free advertisements to sell their goods, making it a competitor to Quikr.