Media entrepreneur, Raghav Bahl’s Quintillion Media’s mobile-focused digital venture The Quint has gone live. Earlier in January, The Quint had started publishing stories on Facebook as a preview to the new service.
The new website, so far, has published news and analysis across various categories like politics, technology, entertainment, business and sports. It also has a separate section for podcasts and videos. There’s also the WaterQooler section which features viral news and funny things from the internet (For example: Eric Clapton’s Layla is now a Sanskrit sloka).
The Quint’s About Us page features Bahl and journalist Ritu Kapur who have been named co-founders of the new venture.
— Sairee Chahal (@Sairee) March 16, 2015
— Gaurav Kalra (@gauravkalra75) March 16, 2015
Taking on WordPress
What’s interesting about the new website is that it is The Quint is powered by a new digital publishing platform called The Quintype and is looking to beat WordPress at its own game. Quintype is based in San Franscisco and is co-founded by Bahl, Kapur & Amit Rathore. Rathore is the CEO & chief product officer at Quintype. The service claims to offer a cloud-based solution for publishers to manage editorial assignments & collaborating editing, publish to various formats including mobile phones, tablets, desktop and develop apps for iOS & Android. Other features include predictive analytics for scheduling articles, reader management, social media integration, content recommendation engine and an integrated ad engine among others.
Who’s in the team?
The Quint’s news team seems to consist mostly of ex-Network 18 staffers and former Web18 VP Roshan Tamang has been roped in as digital media consultant for Bahl-controlled RB Investments Ltd. Quintillion Media seems to have also roped in several journalists including who has been appointed as associate editor, India Today’s Jaskirat Singh Bawa, IndiaSpend deputy editor Sanjit Oberai, and DNA’s Namita Handa among others.
Update: Toral Varia informs us that she is no longer with the venture. Our apologies for the error. Girish Nair is at India Today, not The Quint.