Justdial's SearchPlus now has 23 services, having added three more services during the quarter ended December 31st 2015: a deal section, online recharge and bill payments, the company said during its earnings conference calls. The company is currently focusing on the B2B side of the business, aggregating more services. Following this, it will launch a massive advertising campaign, spending around $15-20 million, to promote it to customers. Monetization for SearchPlus, the company expects, will start in 2015-16, but it really doesn't expect this to materialize till 2016-17. "Masters App": One app to rule them all The app that combines all the services and products into a single platform, what JustDial calls a "Masters App" is expected to be fully functional by 31st March. "This would include a bouquet of products and services that you can use it on a day-to-day basis", said V.S.S. Mani, founder of JustDial JustDial sees itself as "unique app, one single app" that will "serve multiple purposes". "We feel, there is a huge opportunity there because the market is actually flooded with too many apps, too many options. People are fatigued, and JustDial will help solve that with its app, aggregating multiple services," Mani said. He added that once users transact on the application, JustDial will store card details, delivery address to ensure a seamless experience in a few clicks. "You would also see that the prices offered by a vendor are as competitive as any other e-commerce site"..."We want the people of this country to be aware of…
