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#Outlook15: What Indian IoT & Wearables Companies Plan To Do In 2015

As part of our #Outlook15 series, we asked heads of IoT and Wearables companies – Goqii, GetActive and Netcore about their focus areas for 2015 and the challenges that the online education sector needs to address. Answers have been shortened for brevity. Which according to you were the top developments and roadblocks with respect to the wearables & IoT segment in 2014? Why? Vishal Gondal - Goqii - Top developments: The Apple Watch Announcement in 2014, Google Android wear and the GOQii launch which was the first in India and brought in the concept of services integrated with wearables. - Roadblocks: Awareness. While the Wearable have become mainstream in the US, in India initially there awareness is low since none of the international brands were here. With the launch of GOQii we created awareness across the category. Mohammed Hussain Naseem - GetActive - On business front, key development was in market expansion. Awareness increased multifold, which has improved acceptance among consumers. - On product front, we saw the emergence of "smart watch" in this category and on technology front, SoCs (System-on-a-Chip) for wearables are introduced by leading tech companies, which is encouraging more startups to participate. - On business front, many crowdfunding campaigns in 2014 on wearables have been dubious, which has shaken the investor interest in this space. Further, investors have been weary on funding new startups in this space, fearing the onslaught of larger players jumping in the fray with deep pockets. On technology front, BLE implementation by Android is…

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