Novelroots Internet operated events discovery app Nearify secured an undisclosed amount in seed funding from India Quotient and Seedfund Advisors, with participation from seed and early-stage investor Bedrock Ventures, reports Techcircle. Founded in 2012 by Mayank Kumar, Saurav Singh and Vivek Srivastava, the startup said it plans to introduce native ticketing facilities for paid events soon and expand to the US and other countries by next year. It also said it was working on a monetization strategy where event organizers could preferentially list their events on its platform for a nominal fee. Nearify works by aggregating information about events including music festivals, parties, shows, workshops etc. from the web and making it available to its users. On the website a user simply has to enter his/her location and the service displays a link to events in the next four hours, an events feed of recommended events, recently viewed events and an option to search events based on keywords, categories etc. The keyword based search allows a user to set search radius, set a date range, select categories and sort results based on distance, relevance or date while the results displayed show additional information like the time, address and number of attendees to the event. Essentially, the service segregates information based on the users distance to events and the genre of entertainment to provide users with relevant location based information. It also allows users to shortlist events, save them for later, add them to Google calendar, book tickets and get directions to…
Investment
Events discovery app Nearify secures seed funding from India Quotient & Seedfund Advisors
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