Online event ticketing and registration platform Explara has launched a point-of-sale app which allows event organizers to sell tickets or raise donations from their mobile phones. The app is currently available on Android for free with an iOS version expected shortly.
Organizers can start using the app by logging in with their Explara credentials and selecting the event for which they intend to sell the tickets. It allows users to register for the service with requisite details like name, email address and phone number. The app also lets organizers to add multiple sales staff, agencies and partners by creating member staff accounts, so that they can start selling tickets from their own devices.
The company says the app comes with a built-in payment gateway which allows organizers to process payments at the event venue, retail shops, agencies or corporate help desk points. The app currently accepts payments via credit and debit cards, net banking and cash. Besides selling tickets, organizers can also view weekly and monthly sales reports along with reports for each staff member and attendee list for each event. However, one cannot create events from the app right now.
This app is a part of Explara’s event marketplace solution which was launched in December last year and provides pre-event, event-day and post-event solutions to organizers. Explara had mentioned that it will be offering this solutions through its own app marketplace (mobile & web apps) and by partnering with third party service providers like venue booking services, event management companies and event support services.
Some of the solutions currently offered by the marketplace are email marketing services like Mailchimp and ExplaraEmailer, entry management mobile app Entriz and post-event feedback services like EventFeedBack and EventSurvey which are expected to be launched shortly.
It’s worth noting that Explara’s competitors Eventbrite also offers entry management mobile app while MeraEvents offers an organizer app which allow event organizers to manage the attendees checkins at an event.
What Next? It will be interesting to see whether Explara limits this app to offline event registrations only or expand it to other segments as well. It does have the potential to do all types of non-ticketing transactions like offline subscription sales, fundraising initiatives, school fees & housing rent collection among others.