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Snapdeal restarts offering services with MOOCs; what this means for e-learning biz

E-commerce site Snapdeal now lets you buy services and has launched the online learning vertical. It lists certificate courses, tests, courses from EduKart, Simplilearn and MeritNation under the category as of now. When you buy a course via the e-commerce website, a voucher is sent for the preferred course within 24 hours that can then be used on the corresponding website that sold the course. The length of the courses offered range from 15 hours to a year and the topics include programming languages, IT, marketing, media, management, finance, banking, mathematics and human resource among others. Snapdeal is also offering a 20% discount on courses offered by EduKart as of now. Back to services: It is an interesting move by Snapdeal, as no other e-commerce player offers services in India as of now. In a way, Snapdeal is going back to its roots of being a group buying website back in 2010 that offered deals on spa treatments and other services. It was only in 2011 that it started its marketplace and in 2012 it completely ditched the group buying segment and with it all services listed on the website. So will Snapdeal now offer more services again, that too without the burden of group buying? We'll have to wait and see about that. Integration of education: Online courses are slowly moving out of stand alone websites and are being integrated into other services. Earlier this month, HT Media owned job listing website Shine.com had signed an MoU with e-learning website EasySkillz, so that job…

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