Messaging app Nimbuzz has added 'search and share' features to its Android app, by tying up with Sprylogics, which has an app Poynt that offers similar features. The feature is expected to be available on iOS sometime soon. Nimbuzz has tied-up with several companies in the past few months to add features instead of developing them from ground up in-house. It had added travel booking by tying up with Cleartrip earlier this month and had added VoIP services by working with Spectranet in October. The new feature will let Nimbuzz users search for local business listings, videos, movies, places and events from within the app and share the details with contacts without leaving a conversation. The feature will help the company stand out in an otherwise crowded chat apps market where it competes with Whatsapp, Skype, Viber, Line and ChatOn. Nimbuzz currently has 25 million active users in India and 50 million outside, bulk of it is from Arabic speaking world. In comparison, WhatsApp had claimed that it has 30 million users in India, earlier this month. Even with all these features, it doesn't look like it has been able to get Indians to shift from WhatsApp yet. What works for WhatsApp is its simplicity, while Nimbuzz seems to be headed in the opposite direction with features overload. That said, this market is very turbulent and the number of WhatsApp users just might decline when they start charging everyone to use the app (which they haven't on Android as of now). Meanwhile, any bets…
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
News
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
Advert
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
News
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...
News
Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...