Micromax CEO Deepak Mehrotra has resigned and joined the media group Pearson as the Managing Director of its India business, reports The Hindu Business Line. He will be joining the company from Monday (October 21).
Mehrotra had joined Micromax as the CEO in December 2011 and over the past year, the company has witnessed a significant growth in its handset sales, primarily driven by its Android based Canvas series of smartphones. As per the recent IDC report, Micromax currently has 23% smartphone market share in India, just behind the market leader Samsung and was hoping to topple Samsung by Diwali to become the top smartphone player in the country.
Prior to his Micromax role, Mehrotra served as the Airtel’s operations director (mobility business) for 12 telecom circles primarily in the north, west and south regions and was with the company for eight years. He’s also worked at Hindustan Coca Cola Beverages as its regional vice president and served a 10 year stint with Asian Paints.
Earlier this year, Pearson had completed 100% acquisition of Tutorvista and appointed Srikanth B Iyer as the new CEO of TutorVista. Prior to this, it held 80% stake in the company, having invested around $139.5 million across two different rounds - a $12.5 million investment in 2009 and a $127 million investment in 2011.
TutorVista provides online tutoring to students, using Voice-Over-Internet-Protocol and online whiteboards. It also runs Edurite (now Pearson Education Services), which provides technology-enabled education solutions and services for schools in India.
In April 2013, Pearson had also bought out Educomp’s 50% stake in its vocational training joint venture IndiaCan. The company had also introduced a tablet-based education solution called MX Touch for Indian schools.