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MobiKwik Launches Mobile Wallet

That was quick: a little over a month after it was allocated a semi-closed prepaid payment license by the Reserve Bank of India, mobile payment startup Mobikwik has launched Mobikwik Wallet, its mobile wallet reports TechCrunch. Along with Mobikwik, three other entities have received the license - Paytm, QuikCliver and HotRemit, and we wonder how long it will be before Paytm launches its prepaid wallet solution. They recently announced plans to launch a digital goods marketplace. Mobikwik has launched merchants on its platform (we'd mentioned that they were likely to create a marketplace), and some of the merchants include: Yepme, Ticketgoose and FloristinIndia. New merchants can sign up here. "A key focus for MobiKwik will be to acquire third party merchants on the mobile platform and to enable the MobiKwik wallet as a payment option on them. Merchant tie-ups will be across category leaders in ticketing (bus, train, movies), food ordering, online shopping, digital goods, gaming, donations, etc." the company has said. Prior to the launch of the Mobikwik wallet, the company was operating a closed wallet system for bill payment and transactions on its own platform, and another prepaid payment licensee - Atom Technologies - was powering the Mobikwik wallet, which worked along with the Zaakpay payment gateway (which has the same founders has Mobikwik). Mobikwik claims 2.5 million users over two years, saying that it gets 10,000 new user signups every day, and powers 75,000 transactions daily, a majority of them via mobile, half of them via its…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

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