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Titan Industries Launch Online Store; Tanishq Online Store Merged

It looks like Titan Industries has launched an e-commerce store at Titan.co.in (Thanks for the anonymous tip, whoever you are). We are not sure as to when the store went live on the Titan website, since we weren’t able to find any official announcement from the company regarding this. When we checked, we noticed that the site offers products like jewelry, watches, eyewear and accessories like sunglasses, backpacks, wallets, bags and belts among others from its in-house brands like Tanishq, Sonata, Fastrack, Zoya and Titan Eye+. The company features these brands in a sliding horizontal carousel and users can click on any brand of their preference to view products from that specific brand. Alternatively, users can also click on any product category in the navigation bar or select a brand in the drop down menu to browse through the respective products. Titan says that the site offers the same products that are available in its retail stores. In the product listing page, the site offers various filters depending on the chosen product. For instance, it offers filters like product type, gold karatage, occasion and jewelry collection in the jewelry category while it offers filters like brands, gender, watch style, function and strap type in the watches section. There is also a price slider in each category, which allows users to filter products to a specific price range. One can click on any specific product to view more details, browse through product reviews & ratings and purchase them. One can purchase products without registering at the site, however…

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