wordpress blog stats
Connect with us

Hi, what are you looking for?

Nazara Deploys Opera Payment Exchange For Opera Mini Users

Opera Commerce, a fully owned subsidiary of the browser maker Opera has partnered with the Mobile games company Nazara Technologies, to deploy Opera's payment exchange (OPX) for Opera Mini users. While the deal period or the terms of the agreement were not disclosed, Opera informed that Nazara will be deploying Opera's payment exchange (OPX) to simplify mobile payments options like operator billing for Opera Mini users in India, Africa, the Middle East and Europe to purchase mobile games. Note that Nazara will be still managing the billing of these games and Opera's role in this partnership will be limited to help Nazara offer an improved payment mechanism to its users on Opera Mini and help increase conversions for Nazara by routing failed transactions through OPX. Speaking to Medianama, Sunil Kamath, Vice President For South Asia, Opera told this partnership will allow Nazara to simplify the process of requesting user information like the user's MSISDN number for verifying purchases from Opera Mini users and also monetize their Opera Mini traffic, thereby creating an additional revenue channel for the company. However, he noted that operators play only a passive role in OPX and content partners (in this case Nazara) should have a prior partnership with operators before seeking user information through OPX. Also, this process happens entirely behind the scenes, invisible to the end user. Kamath also hinted that Nazara partnership is the first among many such partnerships in the future but didn't disclose any specific details on this. Launched in February 2012, Opera Payment Exchange aims to be a platform between content providers, digital…

Please subscribe/login to read the full story.
Written By

Free Reads

News

With GPS in every car, India's toll collection is going high-tech.

News

Google is currently undergoing the necessary procedures for the leasehold land, which is presently under the ownership of the Maharashtra Industrial Development Corporation.

News

The pilot project for which is being launched in 19 cities this year, with a plan to launch a full-fledged rollout next year.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

NPCI CEO Dilip Asbe recently said that what is not written in regulations is a no-go for fintech entities. But following this advice could...

News

Notably, Indus Appstore will allow app developers to use third-party billing systems for in-app billing without having to pay any commission to Indus, a...

News

The existing commission-based model, which companies like Uber and Ola have used for a long time and still stick to, has received criticism from...

News

Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...

News

Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ