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Edu Content Co Learnpedia Raises Money From Ixora, Others; Our Take

Learnpedia, Hyderabad based digital content startup,  has secured an undisclosed sum of funding from Ixora Ventures and a consortium of angel investors. Founded in 2012 by Krishna Rao Akula, Learnpedia offers a range of study material for JEE (an entrance exam for admission in the Indian Institute of Technology, among others), known as JEE Studymate, in the form of DVDs, micro SD cards, for any android based tablets. Learnpedia intends to utilize the funds towards improvement of content, sales and addition of new products. The website claims that LearnPedia has over 750 sessions covering the JEE exams. The Micro SD Cards are available for Rs 8900, DVD's are available for Rs 6900, while a Study Mate 10 inch tablet preloaded with content is available for Rs 18,900. Their website also offers a forum and a blog to guide the students. For a one year old firm, it has only 33 members registered in its forum. So far Learnpedia has secured 3500 orders in its first year. It seems from their website that they are involved in both B2B and B2C sale of their products. Learnpedia has a team of 35 people, and says it has partnered with 70 teachers and students as support to respond to student queries within 24 hours of posting them. Interestingly, Learnpedia is based from Hyderabad in the state of Andhra Pradesh which is known to contribute to high number of IITians from its state every year. This product would definitely have significant prospect in its home…

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