In part I of our interaction, founders Ramakrishna and Smita Ramakrishna of Rang De talked about the process of paying borrowers, managing default in payments, loan repayment rate and the technology used in their system. In part II of our interaction, they talk about the credibility and image building with social investors, regulations, competition, challenges and the roadmap for Rang De. Credibility and Image building with Urban social investors MediaNama: Why do you think the urban investors lend to your portfolio of borrowers? Do you think your rate of returns is interesting enough for the urban population to invest in your portfolio of borrowers? Rang De: The monthly rate of returns is 2% and the principal is not guaranteed. Investment is a notional term. We call it an investment because it gives them a nominal financial return along with tangible social return. Most of the social investors who invest are not people who care about the 2% or 3% rate of return. After investing in a social cause, they soon realize that they can actually track and get a repayment of their loan with interest. Some of them even reinvest the principal and/or the returns without expecting to get their money back because they see something good coming out of it. MediaNama: Have you seen any change in perception of the urban population over the last 4 years towards your platform? Rang De: When we arrived in the first year, people told us that it was great to have us around. However, the…
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