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One97 Appoints Milind Pathak As Global Head Of New Business


Mobile Internet company, One97, has appointed Milind Pathak as its Global Head of New Business. According to the company, the appointment is inline with the company’s intent for creating demand for its products in overseas markets.Pathak has 18 years of experience, having worked with companies like Comviva Technologies, Buongiorno and Mitsui. Most recently, he served as Vice President–Asia Market Unit at Comviva.

Prior to joining Comviva, Pathak headed Buongiorno Hong Kong as its Co-CEO and Country Manager, and was resoponsible for setting up the company’s India operations. The move comes close on the heels of Tech Mahindra acquiring a 51% stake on a fully diluted basis in Comviva.

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One97 offers mobile focused services to consumers using feature phones and smart phones. The key offerings from the company include mobile content, mobile marketing and mobile commerce services under the Paytm brand name.

*Disclosures:

- The author was previously employed with Jataayu Software Pvt. Ltd. , a company acquired by Comviva in 2007.

- One97 is an advertiser with Medianama.

Related:
- Updated: Milind Pathak, Co-CEO & Country Manager With Buongiorno HK, Resigns
- @ MoMoDelhi: Internetting The UnInternetted; Advertising On Mobile, Social Nets – Milind Pathak, Co-CEO & Country Head (India), Buongiorno

  • Anonymous

    What the hell does “global” head of “new business” mean? Is it an official acknowledgement that existing business is going to the eagles?

    • Anonymous

      No, I think this means, old thieves and cheaters killed .

  • http://openid.anonymity.com/l1kv6y mahesh

    Bad timing of appointment with trai guideline.  head of sales is a khufia reporter with nobody willing to report to him and no accoutability or work. time for some heads to roll

  • deepika rawat

    Thank you

    This article is very informative Digital Marketing Agency

  • Anonymous

    I don’t see what people are talking about. New business will all come from international. Milind has probably been appointed for that. So he is not connected with the trai ruling. Yes existing business will get screwed as one97 typically has revenues fron subscriptions business only because of its everywhere obd and obd is screwed. But new business will still come. I think international has such huge scope that it will make up for loss in india. anyone who thinks otherwise is crazy. All India guys need to look out for jobs though by my speculation