Mobile games company Nazara Technologies* has inked an exclusive alliance with Electronic Arts (EA) to extend its partnership to African continent. While the financial terms of the deal or the deal period remained undisclosed, Nazara stated that the partnership will allow the company to exclusively distribute various EA mobile games to telecom operators across 49 countries in Africa including Nigeria, Kenya, Tanzania and Ghana. The company said that these games will be distributed through its nPlay mobile gaming platform and will be available for consumers on Android and Java platform. Among the game titles that will be offered include Need For Speed: The Run and EA Sports FIFA 13 among others. nPlay Platform: While there is no mention of nPlay platform on the company website at the time of writing this article, Nazara's LinkedIn profile suggests that N Play is a subscription-based gaming service, which offers users various types of subscription plans, including a time based plan (daily or weekly), a pay per play plan and buy games plan. It noted that users can download any number of games from the portal but the games will be wrapped with a Nazara wrap-around, although there is currently no word on the pricing front. What Happened To Games Club? Interestingly, Nazara has a similar mobile game subscription service called Games Club, which offered identical subscription plans. The company had claimed that Games Club has more than 700 games from publishers like EA, Jump Games, Digital Chocolate, and Indiagames among others and had partnered with Vserv in July 2012, to use Vserv's App Wrapper…
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