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Zomato Launches International Operations, Expands Locally; Info Edge’s Investment

Zomato, the Info Edge backed online restaurant and events guide, has announced that it has launched in Dubai. Apart from that, Zomato has also added 10-12 two new cities within India: Lucknow and Indore, expanding its India operations to 12 cities. For the Dubai launch, Zomato has added a new section to its website with more than 3,500 restaurant listings including cafeterias, restaurant, 7 star hotel, among others. Its Dubai operations currently have a 12-person content team and the company plans to hire 10 more people in sales over the next quarter. The company also claims that it will add more cities in the Middle East and South East Asia by the end of 2012. Previously, we had reported that Zomato had plans to expand its operations to Singapore in September 2012. Deepinder Goyal, CEO at Zomato, said that the company aims to expand to other International cities, by the end of the year. Info Edge's investment InfoEdge has invested Rs 182 million/ Rs 18.2 crore in zomato.com, and has a 33.04% equity stake in the company. Info Edge has 58,480 equity shares of Zomato, as on 31st March 2012, and invested Rs 47 million/ Rs 4.7 crore in them. It has 44,584 preference shares of Zomato, which it acquired in FY12, totaling Rs 135 million/Rs 13.5 crore. Competition In Dubai, Zomato will compete against Time Out Dubai, Chowdubai, Menupages, ATN info, among others. Locally, Zomato competes with Infomedia18 owned Burrp.com, JustEat and Bookurtable. The company also competes with BuzzInTown and Burrp in the events section and Network18′s BookMyShow.com in the online ticketing segment. Previous Developments Started in July…

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