OnMobile CEO Arvind Rao declined to comment on the companys plans for restructuring during its conference call: sources had informed MediaNama that OnMobile is moving from an operator/customer centric structure to a regional structure for India, has appointed regional heads for at least two regions, and is considering appointing a country manager. Rao had declined to comment on the restructuring on email and reiterated this view when we asked on the conference call, saying that these are internal company matters. He also said that OnMobile's business has not been impacted significantly by TRAI guidelines (we asked specifically about Ringback tones), saying that the impact is largely due to subscribers churning out of telecom operators, and "that churn not finding replacement subscribers." On our question of whether Rao believes that there might be an impact on existing VAS players if IT majors like Infosys and TCS begin looking more aggressively at the Indian VAS market, Rao said that he doesn't see any any threat or issues to worry about. "If you think about VAS and the Mobile Internet, almost every research is showing that this industry will be larger than the Internet", and that if it is an open garden, anyone can enter, with new products. Onmobile plans to bring in new data centric products from its France R&D unit (VoxMobili) over the next six months. Rao said that many of the companys cloud services and data apps are live in North America and pointed towards its deployments with T-Mobile (in USA…
