NAVTEQ Extends Indoor Navigation To India; To Cover 150 Malls Across 17 Cities


Nokia’s ‘Location & Commerce’ business has made its NAVTEQ Destination Maps featuring indoor navigation solutions, available to its users in India.With this, users will be able to access interior  map attributes like escalators, elevators, among others, with detailed place data to navigate and explore indoor spaces, through NAVTEQ maps. The maps will essentially be useful for creating applications that focus on shopping or locating points of interests such as stores, ATMs, entrances and exits, and will allow users to easily navigate and explore indoor spaces of popular destinations and buildings. Destination Maps are currently available for 150 malls across 17 cities in India.

Anupam adds: At the time of writing this post, these maps haven’t been integrated with Nokia’s online maps or its Symbian navigation app. Following the launch, app developers that offer hyper-local listings can make use of these maps and offer extended navigation functionality for POI listings. However, we wonder if they’ll shift from Google Maps to NAVTEQ just because it offers indoor navigation.

How this works?

Now lets say, a customer wants to make a visit to a shopping mall to a certain shoe store. Typical navigation solutions will guide the customer to an approximate destination location, that is, somewhere around the mall. While the final destination for the the user could be a shoe store on the second floor of the mall. However, Destination Maps will address this need of “last meter guidance” by guiding the customer all the way to the shoe store even inside the mall.

Apart from the Destination Maps, NAVTEQ Map coverage recently increased its India map by over 80% to 4,200+ cities in last the two quarters. Customers can use this data to create navigation and location applications for vehicles, personal navigation devices (PNDs), mobile handsets, tablets and the web.

NAVTEQ already offers advanced map content that includes NAVTEQ Traffic Pro Real-Time Traffic Service, Visual Content Portfolio, Point Addressing and Points of Interests (POIs), NAVTEQ Natural Guidance, NAVTEQ Discover Cities and NAVTEQ Voice in India. The Navteq Map database claims to cover more than 6.25 million familiar markers and 1.28 million kilometers of road network. Nokia had recently announced the launch of real-time traffic updates on its mobile maps and navigation application, Nokia Drive, on its Symbian and Windows Phone Smartphones.

Competition

Google had introduced a similar service — Google Maps indoors with the release of Google Maps 6.0 for Android. Google has tied up with businesses to provide indoor maps. However, Google Maps Indoors is available only in selected locations in the US and Japan. Businesses in the US and Japan can also upload the floor plan by themselves.


  • Ananth Durai

    Will NAVTEQ work on Android and IOS?

    • Anant pathak

      No no……:D:D:D:D:D:D Android is synonymous to impracticality itself :):):):) just try your hands on a lumia nokia device and u will be totally blown away man! I had been using galaxy s2 and now i have shifted to Nokia lumia 710 and …..just loving this most useful and entertaining and value for money device .i ever seen