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Saavn Claims To Have 9.3M Users; Mobile, Country Wise Usage Data (Infographic)

Online music streaming service Saavn has revealed that it has 9.3 million users across its web portal, iOS and Android apps, up by 25% since December 2011 and had witnessed 125,000 new registrations every month. The company claims to have clocked over 2 million hours of streaming content per month with more than 1 million streams-per-day. However, it must be noted that Saavn’s music license covers more than 200 countries, and it targets the Indian audience as well as the South Asian diaspora living overseas. Country Wise Market Share: India accounts for 58% of Saavn's usage, followed by United States (10%), United Kingdom (3%), Canada (2%), and Singapore (1%). Rest of the World contributes to the remaining 26% of the usage. Mobile Apps: Saavn claims to have 2 million mobile users, and the iOS or Android app is downloaded once every 10 seconds, as of January 2012. India accounts to 68% of traffic from the Android app and 27% of traffic from the iOS app. The company is also working on apps for Java (J2ME), Symbian, BlackBerry and Windows Mobile platform. Saavn Radio The company claims that over 380,000 unique radio stations have been created since its launch in July 2011 on the Android platform. The company intends to extend this feature onto iOS in the near future, allowing users to switch between Saavn Music and Saavn Radio. Saavn Radio allows users to listen to music streams based on their mood, favorite song, album, celebrity, and music director. Open Graph App on Facebook In December 2011, Saavn launched…

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