wordpress blog stats
Connect with us

Hi, what are you looking for?

, ,

Zomato Launches An Online Ticketing Platform

By Vikas SN and Nikhil Pahwa Info Edge backed Zomato has launched ticket bookings for its events section with an initial focus on new year parties. The events section was launched in September 2011, catering to events in Delhi, Mumbai, Bangalore and Pune, and now claims to have ticketing for over 500 upcoming events across these cities, with around 175,000 tickets on offer at 30 venues in each. This, the company says, translates to over 40 crores of ticket inventory online, and it isn't planning to charge any "convenience charge" to its customers. By introducing an online ticketing platform, Zomato is now entering the events booking territory which is largely dominated by Bookmyshow.com, and given that the New Year parties attract significant interest, this would be a way of gauging demand for events among its (claimed) user base of 2 million visitors every month. But the thing to keep in mind is that those users are coming for its restaurant guide section, to which it intends to cross-sell event tickets. We wonder why Zomato hasn't yet launched a table booking business, or online food orders like JustEat and Bookurtable since that would have been logical as well. Perhaps this is a precursor. Zomato claims to have listings for over 20,000 restaurants across 10 Indian cities and more than 10 Lakh monthly users.

Please subscribe/login to read the full story.
Written By

Free Reads

News

With GPS in every car, India's toll collection is going high-tech.

News

Google is currently undergoing the necessary procedures for the leasehold land, which is presently under the ownership of the Maharashtra Industrial Development Corporation.

News

The pilot project for which is being launched in 19 cities this year, with a plan to launch a full-fledged rollout next year.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

NPCI CEO Dilip Asbe recently said that what is not written in regulations is a no-go for fintech entities. But following this advice could...

News

Notably, Indus Appstore will allow app developers to use third-party billing systems for in-app billing without having to pay any commission to Indus, a...

News

The existing commission-based model, which companies like Uber and Ola have used for a long time and still stick to, has received criticism from...

News

Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...

News

Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ