Yesterday, Facebook announced the formal opening of its India office, in Hyderabad. The company appointed Kirthiga Reddy (in photo below, center) as Director of Online Operations and Head of India Office, and Manoj Vargehse (in photo below, left) as Director of User Operations (India) in July. The company claims to have 15 million users in India, though its Facebook Advertising interface puts the total number at 13.6 million. That might depend on the number of people who have disclosed their location, though.
India has been one of Facebook’s fastest growing markets. Some stats we culled out from the Facebook Advertising interface, as of October 1st 2010:
– Users in India: 13,612,360
– Users from main cities (within 50 mile radius):
– Delhi/NCR: 6,789,600
– Mumbai: 3,183,440
– Bengaluru: 687,820
Strangely enough, neither Pune nor Hyderabad showed up. This is also perhaps down to people choosing to disclose their location to Facebook. That said, even if it is 15 million users, it seems Delhi and Mumbai account for almost 10 million of those. Wonder what the comparative information for Orkut would be like.
InsideFacebook also suggests that the older demographic in India seems to be warming up to Facebook: users aged between 35 to 44 grew by nearly 20% in India in september, and even though 18-25 age group accounts for 53% of the base.
– Facebook Allows City Based Targeting Of Ads In India, But Messes Up City Names
– SocialTopups: Facebook Based Mobile Prepaid Topups In India, Mexico & Philippines
– Facebook Appoints Kirthiga Reddy As Head Of Indian Operations
– Facebook Announces Mobile Versions In Hindi, Punjabi, Bengali, Telugu, Tamil & Malayalam To Follow