OnMobile Global CEO Arvind Rao began the companys conference call on a positive note, saying that though the last year was a bad year for the Indian VAS market (TRAI directive, price competition between telcos), "We're beginning to see a turnaround: their (telcos) attention to VAS is swinging back in a very strong fashion." International Developments - Telefonica has signed a contract with OnMobile for services in Spain, after the initial response to Latin American deployments,and are in talks for extending deployment to all markets. Their network in Spain is extremely advanced and market domination is extremely high, upwards of 50%. "We've had to upgrade our RBT product, such that we can interface with their network. We expect the revenues to only kick in the next fiscal year, but when they do, it will be very big." - Average revenue share in case of Telefonica and Voda will be higher than what has been seen in India - Telefonica contract is exclusive for 5-7 years from services going live. - Deployment in Latin American region has continued to grow, with deployments in Columbia after Ecuador last quarter. "The initial penetration in the first two-three months is in the range of 1-3%. While it may appear low in absolute terms, it is almost 10 times the penetration that they had with existing services before we came in. Our expectation is that over 3 years, the LatAm market will have roughly the same penetration as the Indian market. We're targeting somewhere in…
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