Looks like we missed this one earlier: Indiatimes had launched Golfingtimes.in, a site targeting golf enthusiasts, on March 30th this year. In terms of content, the site features Golf related news updates from wire services, columns from ET columnists, course reviews (aggregated, apparently. Couldn’t find some Delhi courses there), a rather poorly populated blog, an Events Calendar, and golf related videos aggregated from YouTube. Been a few months, and the forums are empty.

While it’s interesting that they’ve tried to target a high-end niche market of golfers, it appears as if the site was put together for the ET Leaders Tour, and after the event, has been left fallow. The only recent updates I noticed were from news-wire services.

The other Indian site that I know of which targets golfers is 4Moles, started by Dinesh Thakur, who was MD at Buonguirno (India) prior to starting Goldfish Technologies. What it’s interesting is that 4Moles allows users to book tee times at golf courses, though apparently limited to only three courses so far – AEPTA, Qutab and Noida Golf Course in Delhi/NCR. Given how difficult this is at some courses (at least in Delhi), this would be most useful. 4Moles also has a pro-shop, with clubs, kit and apparels, apart from “pre-owned” (used) items.

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Another niche Indiatimes site that we appear to have missed earlier is ‘The Wine Society of India‘. Content on the site includes blogs, News, and other articles, all related to Wine. Much of this content is from the original “The Wine Society of India“, which also has much more information: on wine events, vineyard visits, a wine programme; members have to buy two shipments of wine a year from the Wine Society to become members. The Indiatimes version of Wine Society of India is running house ads (Navbharat Times and Zigwheels, when I checked). There’s a subscription form in the About Us page, asking visitors to sign up for a weekly newsletter from Indiatimes and The Wine Society of India: perhaps this is more of a newsletter play, than a website play, from Indiatimes.