Another Quarter of increasing content and royalty costs for BSE listed mobile Value Added Services company OnMobile Global, as the company reported, on a standalone basis, an 8.2% increase in cost of content quarter on quarter, and a 166.4% increase year on year. The company also suggests that the TRAI directive on subscription services has resulted in a revenue decline of 10% in some operators. They are, as CEO Arvind Rao had indicated earlier to MediaNama, working on a revised directive. Details:Investor Conference Call | Dial in Numbers 3rd Aug 9am | Q1 09-10 Highlights | Published Results Consolidated | Published Results Standalone | Standalone Balance Sheet | Consolidated Balance Sheet | Investments Disclosure Results On a standalone basis, Net Profit declined 1.86% year on year and 22.6 percent quarter on quarter to Rs. 142.3 million, though Net Sales were up 36.16% year on year, and down 6.8% quarter on quarter at Rs. 879.1 million. OnMobile has suggested in the past that their results be compared on an annualized basis, since the sales cycle tends to be long, and costs lop-sided. The company now says that Q1 is historically the lowest in terms of revenue and profitability, delivering around 17 to 22% of full year revenues and profit after taxes. OnMobile also suggests that one operator client is going through an internal re-structuring which has impacted revenues for the quarter, while another experienced delays in rolling out their new network, which resulted in deferral of revenues. The company also had to incur third party expenses in this quarter ahead of the Telefonica deal. On…
