On the outset, during the Yahoo's earnings conference call for the quarter ending March 31st 2009, Yahoo CEO Carol Bartz identified three goals for the company: 1. Globalizing the platform 2. Building "Wow" products, and 3. Create Industry-leading ad platforms Later in the call, Bartz did mention that in the case of the International segment, emerging markets have had an exceptional quarter, but on a small base. "We are encouraged by that growth." Note that Canada is a part of Yahoo's International segment. Globalization: A Global Yahoo Platform Yahoo plans to invest in a global platform - in the past, the International properties have had to fend for themselves, and have been built separately. An an illustration of the issues, Bartz said that "We have a new homepage coming - and it can't be implemented across the board easily because it has to be implemented for each platform. In this day and age...so there is a need to globalize. " Employee Reduction Yahoo had announced plans to reduce their employee count by 5% - that's around 675 employees of a headcount of around 13,500. The company says that the layoffs will not be across the board - they will look to reduce overlaps in work, particularly since segments have been shut down. Bartz said that the layoffs will not be across the board - they'll look to reduce overlaps in work. Yahoos will also combine product and engineering teams. Bartz had this to say on product plans: "As far as…
