Comments on: ACK Media To Launch Amar Chitra Katha Site; Nina; Eyes GEC Space, And Maybe An IPO http://www.medianama.com/2008/08/223-ack-media-to-launch-amar-chitra-katha-site-nina-eyes-gec-space-and-maybe-an-ipo/ Telecom, Digital Media, Applications, Services, Analysis Mon, 22 Mar 2010 09:46:20 +0500 http://wordpress.org/?v=2.9 hourly 1 By: Gaurav http://www.medianama.com/2008/08/223-ack-media-to-launch-amar-chitra-katha-site-nina-eyes-gec-space-and-maybe-an-ipo/comment-page-1/#comment-6526 Gaurav Fri, 07 Aug 2009 10:15:50 +0000 http://www.medianama.com/?p=326#comment-6526 its been a year to date.. i wonder how much progress they have made ! its been a year to date.. i wonder how much progress they have made !

]]> By: Gaurav http://www.medianama.com/2008/08/223-ack-media-to-launch-amar-chitra-katha-site-nina-eyes-gec-space-and-maybe-an-ipo/comment-page-1/#comment-6441 Gaurav Mon, 03 Aug 2009 10:20:03 +0000 http://www.medianama.com/?p=326#comment-6441 Although this old as hell, i think the previous comment is right, they ought to be content creators, licensing their content to others and getting it produced by studios without spending too much money on their own. from what i have heard they have gone into the production business themselves which is ridiculous. they could put together a bouquet of content for less than 10 Crore upfront and then rotate the monies that come in. that would be plenty to put together 2-3 animated series as well as a bunch of live action shows under the ACK brand. Although this old as hell, i think the previous comment is right, they ought to be content creators, licensing their content to others and getting it produced by studios without spending too much money on their own.

from what i have heard they have gone into the production business themselves which is ridiculous.

they could put together a bouquet of content for less than 10 Crore upfront and then rotate the monies that come in. that would be plenty to put together 2-3 animated series as well as a bunch of live action shows under the ACK brand.

]]> By: MobStir http://www.medianama.com/2008/08/223-ack-media-to-launch-amar-chitra-katha-site-nina-eyes-gec-space-and-maybe-an-ipo/comment-page-1/#comment-446 MobStir Fri, 08 Aug 2008 05:06:57 +0000 http://www.medianama.com/?p=326#comment-446 Which world are the owners in? 100 Cr. to do a GEC? Ask any TV or PE guys they'll tell you thats what you need to keep side for 1st year losses - if you are lucky. Today, Tata Sky and Dish take 4 cr a piece to carry your channel and then another 25-30 for Delhi and Mumbai and as you add up the rest of the country you are looking at about 50-70Cr. just in carriage fees. Then comes marketing and capex and we havent even gotten to content. They would be better off becoming content company and sell their content to channels like 9X, Imagine and a host others desperate for god content (not a typo :-)) Which world are the owners in? 100 Cr. to do a GEC? Ask any TV or PE guys they’ll tell you thats what you need to keep side for 1st year losses – if you are lucky.

Today, Tata Sky and Dish take 4 cr a piece to carry your channel and then another 25-30 for Delhi and Mumbai and as you add up the rest of the country you are looking at about 50-70Cr. just in carriage fees.

Then comes marketing and capex and we havent even gotten to content.

They would be better off becoming content company and sell their content to channels like 9X, Imagine and a host others desperate for god content (not a typo :-))

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