Comments on: “There Are Two Currencies For Advertising – Cash And Treaties; We’re Not Buying To Sell” – S. Sivakumar, CEO Designate, Times Private Treaties http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/ Telecom, Digital Media, Applications, Services, Analysis Fri, 19 Mar 2010 12:13:21 +0500 http://wordpress.org/?v=2.9 hourly 1 By: Mayur http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-5359 Mayur Mon, 11 May 2009 15:01:07 +0000 http://www.medianama.com/?p=42#comment-5359 THis is the list of Times treaty clients.Be aware that hindustan times,dainik jagran,tv 18 etc also indulge in the same.So the next time you hear a buy recommendation...think again....this is India.Times has removed the list from their website.but I aint letting them go so easily...here it is.some are listed and some are not. Access Atlantech ACE Adrenalin Esystems Aegon Insurance Aerens Goldsouk Affle India Air Deccan Airex Alchemy Allied Digital Amity Amrapali Apollo Hospitals Archies Limited Asia Cryocell Asipac Projects Assotech Avestha Gengraine Bajaj Hindusthan Bartronics Bath Concept Bhagyanagar Bhavika Collections Birla Power BSE Career Forum Celebrity Fashions Collage Group Confident Group Cosmo Aviation Cream Bell CRI Cybele Dixon Technologies DSE E-Yantra Easy Bill Emaar Flawless Diamond General Motors Gitanjali GTL Hakoba Hanung Toys HDIL Holiday IQ ICRI IIHT India Infoline Indiamart Indian School of Business Indus League IOL Broadband JC Biguine JHS Svendgaard Karaturi Khadim Kinetic KLJ Town Planners Kuoni Liberty Whiteware Lodha Lok Housing and Constructions Loyalty Solutions LT Overseas LVMH MCX Media Video Meriton Micro Technology Mindlogicx Niknish Omaxe Osian Pacific Clothing Pampaered Home Pantaloon Paramount Airways Percept Pictures Piramyd Pyramid Saimira Premier Tissues Provogue Pushpanjali Raja Rani Rajesh Exports Refex Refrigerants Richfeel Health Runwal Sahara One Satnav Technologies Seed Infotech Shree Ganesh Shweta Buildwell Sleep-Ins Sobha Developers Spice Mobiles SQL Star SR Foils Sujana Group Sumeet Industries Supertech Teledata The Home Store Thyrocare Timbor Today's Writing Travelguru Travel Tours/Travel Air Travelmasti Unibic Unitek Power Uptec Computers Videocon Vishal Retail Wockhardt Worldphone You Broadband Zak Trade Fairs Zicom THis is the list of Times treaty clients.Be aware that hindustan times,dainik jagran,tv 18 etc also indulge in the same.So the next time you hear a buy recommendation…think again….this is India.Times has removed the list from their website.but I aint letting them go so easily…here it is.some are listed and some are not.

Access Atlantech
ACE
Adrenalin Esystems
Aegon Insurance
Aerens Goldsouk
Affle India
Air Deccan
Airex
Alchemy
Allied Digital
Amity
Amrapali
Apollo Hospitals
Archies Limited
Asia Cryocell
Asipac Projects
Assotech
Avestha Gengraine
Bajaj Hindusthan
Bartronics
Bath Concept
Bhagyanagar
Bhavika Collections
Birla Power
BSE
Career Forum
Celebrity Fashions
Collage Group
Confident Group
Cosmo Aviation
Cream Bell
CRI
Cybele
Dixon Technologies
DSE
E-Yantra
Easy Bill
Emaar
Flawless Diamond
General Motors
Gitanjali
GTL
Hakoba
Hanung Toys
HDIL
Holiday IQ
ICRI
IIHT
India Infoline
Indiamart
Indian School of Business
Indus League
IOL Broadband
JC Biguine
JHS Svendgaard
Karaturi
Khadim
Kinetic
KLJ Town Planners
Kuoni
Liberty Whiteware
Lodha
Lok Housing and Constructions
Loyalty Solutions
LT Overseas
LVMH
MCX
Media Video
Meriton
Micro Technology
Mindlogicx
Niknish
Omaxe
Osian
Pacific Clothing
Pampaered Home
Pantaloon
Paramount Airways
Percept Pictures
Piramyd
Pyramid Saimira
Premier Tissues
Provogue
Pushpanjali
Raja Rani
Rajesh Exports
Refex Refrigerants
Richfeel Health
Runwal
Sahara One
Satnav Technologies
Seed Infotech
Shree Ganesh
Shweta Buildwell
Sleep-Ins
Sobha Developers
Spice Mobiles
SQL Star
SR Foils
Sujana Group
Sumeet Industries
Supertech
Teledata
The Home Store
Thyrocare
Timbor
Today's Writing
Travelguru
Travel Tours/Travel Air
Travelmasti
Unibic
Unitek Power
Uptec Computers
Videocon
Vishal Retail
Wockhardt
Worldphone
You Broadband
Zak Trade Fairs
Zicom

]]> By: aditi http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-4171 aditi Mon, 16 Feb 2009 09:09:37 +0000 http://www.medianama.com/?p=42#comment-4171 good to know that treaties are also being used as currency. good to know that treaties are also being used as currency.

]]> By: MEDIANAMA | The Week That Was (Jun 27-Jul 4 ‘08) http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-82 MEDIANAMA | The Week That Was (Jun 27-Jul 4 ‘08) Sat, 05 Jul 2008 03:45:20 +0000 http://www.medianama.com/?p=42#comment-82 [...] Stories On MediaNama: – “There Are Two Currencies For Advertising - Cash And Treaties; We’re Not Buying To Sell” - S. ... – Why Webaroo Needed As Much As $10 Million In Funding – Updated: Expedia Acquires [...] [...] Stories On MediaNama: – “There Are Two Currencies For Advertising – Cash And Treaties; We’re Not Buying To Sell” – S. … – Why Webaroo Needed As Much As $10 Million In Funding – Updated: Expedia Acquires [...]

]]> By: Media Junkie » Introducing MEDIANAMA: Indian Digital Media News & Analysis http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-47 Media Junkie » Introducing MEDIANAMA: Indian Digital Media News & Analysis Tue, 01 Jul 2008 06:35:26 +0000 http://www.medianama.com/?p=42#comment-47 [...] Friday, my new digital media site - Medianama.com - went live with an interview with S. Sivakumar, the CEO designate for Times Private Treaties, the ads-for-equity investment arm [...] [...] Friday, my new digital media site – Medianama.com – went live with an interview with S. Sivakumar, the CEO designate for Times Private Treaties, the ads-for-equity investment arm [...]

]]> By: Technology news from India? « in vivo, in vitro, in silico http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-42 Technology news from India? « in vivo, in vitro, in silico Mon, 30 Jun 2008 12:37:49 +0000 http://www.medianama.com/?p=42#comment-42 [...] launch story deserves more than just a mention here. It is an interview with S Sivakumar, the CEO designate of [...] [...] launch story deserves more than just a mention here. It is an interview with S Sivakumar, the CEO designate of [...]

]]> By: Private treaties draws Sucheta Dalal into public brawl « sans serif http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-30 Private treaties draws Sucheta Dalal into public brawl « sans serif Sun, 29 Jun 2008 06:12:24 +0000 http://www.medianama.com/?p=42#comment-30 [...] Read the full exchange: ‘There are two currencies for advertising: cash and treaties’ [...] [...] Read the full exchange: ‘There are two currencies for advertising: cash and treaties’ [...]

]]> By: Bartering Advertising and Editorials | DesiPundit http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-26 Bartering Advertising and Editorials | DesiPundit Fri, 27 Jun 2008 16:44:47 +0000 http://www.medianama.com/?p=42#comment-26 [...] Nikhil Pahwa on the newly-minted blog Medianama talks to S. Sivakumar, CEO designate of Time Private Treaties about Times of India’s dubious ethical policy of exchanging equity in ventures for advertising inventory including possible influence on editorials [hat tip: Shyam]. [...] [...] Nikhil Pahwa on the newly-minted blog Medianama talks to S. Sivakumar, CEO designate of Time Private Treaties about Times of India’s dubious ethical policy of exchanging equity in ventures for advertising inventory including possible influence on editorials [hat tip: Shyam]. [...]

]]> By: Karthik http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-25 Karthik Fri, 27 Jun 2008 15:50:14 +0000 http://www.medianama.com/?p=42#comment-25 Awesome stuff .. Great start !!! Awesome stuff .. Great start !!!

]]> By: Shefaly http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-24 Shefaly Fri, 27 Jun 2008 14:28:25 +0000 http://www.medianama.com/?p=42#comment-24 Surely 'is' one of the reasons, not 'are. Apologies. Surely ‘is’ one of the reasons, not ‘are. Apologies.

]]> By: Shefaly http://www.medianama.com/2008/06/223-there-are-two-currencies-for-advertising-cash-and-treaties-were-not-buying-to-sell-s-sivakumar-ceo-designate-times-private-treaties/comment-page-2/#comment-23 Shefaly Fri, 27 Jun 2008 14:27:18 +0000 http://www.medianama.com/?p=42#comment-23 Nikhil, this is a wonderful breaking story for MediaNama. As a person who samples Indian press rather infrequently now, I often lament the quality of reporting and wonder why it is going downhill. This sort of ethical compromises are one of the many reasons I am sure. Thanks for writing about it. Best wishes! Nikhil, this is a wonderful breaking story for MediaNama. As a person who samples Indian press rather infrequently now, I often lament the quality of reporting and wonder why it is going downhill. This sort of ethical compromises are one of the many reasons I am sure. Thanks for writing about it. Best wishes!

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